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Sustainable Business Network Product Stewardship Highlight

"Every time you spend money, you're casting a vote for the kind of world you want" - Anna Lappe 

What is product stewardship?
Product stewardship is about businesses taking responsibility for the products they make, sell and buy so they’re not ending up in landfill. That means designing and making products to last, then putting systems in place to enable them to be reused and recycled when they are worn out. Product stewardship is the simple solution. It starts by asking the question: “What happens to this product at the end of its life?” Sending it to landfill is not the answer.


What is the difference between Product Stewardship and carpet tile re-use in the NZ context?

Whereas product stewardship (recycling) demonstrates that the carpet tile has been designed with end of life in mind, re-use is about giving a used carpet tile another life before it is thrown into landfill. Both are great to do but Re-use means that any rubbish can be imported into NZ (and many carpet tile backings are rubbish (old plastic bottles, old polyester carpets) of another country that have been turned into a cheap carpet tile backing. That carpet tile may get one life in NZ, maybe 2 if we’re lucky. But it is manufactured with no end of life capability – it just goes into NZ landfill – so it is a landfill transfer from one country (China or USA from a NZ context) to NZ landfill.

Having a 3rd party verified product stewardship scheme like INZIDE does means that all Interface carpet tile has been designed with end of life recycling capability in mind. We send old carpet tile back to Australia where it gets unzippered and turned back into new carpet tile for a 2nd, 3rd or even 4th Life. View our Papatoetoe Library case study which is a verified 3rd life carpet tile case study. This is true product stewardship.


What does Inzide do to help?
Inzide Commercial has diverted 330 tonnes of waste from landfill by remanufacturing old carpet tiles and giving them a second life. And none of this would be possible without our Re-entry program started in 2009. To find out more about our re-entry program CLICK HERE. Our product stewardship scheme was certified by the Ministry for the Environment in 2009 and we feel exceptionally proud to have spent the last 11-years doing our part to keep New Zealand clean and beautiful.

What can you do to help?
For consumers it means choosing to buy from companies that are providing end of life solutions for their products. And for manufacturers and retailers that means introducing initiatives that include servicing and repairs to extend the life of a product and take back schemes so a product’s valuable materials can be used again and again.

If you would like to find out more about Product Stewardship, Circular Economy or how to set up your own product stewardship scheme with SBN then CLICK HERE...

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