Product Stewardship

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What is Product Stewardship?

Product stewardship is an approach to managing the environmental impacts of a product from inception to end of life. At end of life the product is disassembled and used as feedstock for the new product. No loss of resource to landfill occurs.

Many flooring suppliers shout about re-using plastic from overseas waste streams such as plastic drink bottles. By going through the process of melting down and re-manufacturing PET (for example) the structural integrity of the plastic polymers is diminished and therefore unable to be recycled at the end of its short "on the floor" lifetime.

Ultimately this process is shifting the landfill burden of this plastic stream from overseas to New Zealand. This down-cycling process is detrimental to our environment and shifts the waste conundrum to New Zealand - an island nation unable to cope with the current level of Landfill burden. In our product stewardship view, products like this should be banned from entering New Zealand.

The 'Closed Loop' economy 

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To find out more about Inzide's Re-Entry Product Stewardship scheme


Inzide has proudly been a member of The Sustainable Business Network for over a decade.


Supporting their initiatives many times over the years and providing time to be a recycling expert on their various panels. In 2017 SBN ramped up created their circular economy accelerator programme (with sponsorship from Inzide).  In July 2020 the government identified six “priority products” in its new environmental policy, announced by Eugenie Sage as an outcome from this programme. The spotlight finally is on product stewardship.


While carpet and flooring is not yet one of the 6 priority products, Inzide has been recycling the Interface carpet tile products it supplies to the New Zealand market for over a decade, diverting 450 tonnes of carpet tile in that time back into new carpet tile through the Interface Re-Entry scheme